Campaign Teams
A campaign team is a group of people assembled for a specific piece of brand activity and managed as one unit.
PEOPLE — Teams & Talent
Build the teams that execute your growth.
PEOPLE is the FOTS teams and talent engine. We recruit, brief and manage field sales teams, brand ambassadors, promotional staff and event teams, so you get execution without building a field operation.
PEOPLE services.
Field Sales Teams
A FOTS field sales team gives you selling capacity without hiring: trained representatives, territory management, reporting and leadership included.
Promotional Staff
Promotional staff are the people who deliver campaign activity on the ground: retail days, events, demonstrations and street work.
Brand Ambassadors
Brand ambassadors are the people who represent your brand in front of consumers, in store, on street and at events.
Event Teams
Event teams are the staff who deliver your presence at festivals, shows and brand events: hosting, sampling, demonstrating and capturing content.
Managed Staffing
Managed staffing means FOTS owns the whole people operation behind your activity: sourcing, briefing, scheduling, compliance, cover and reporting.
Proof.
Jack Link's — Building distribution and driving sales across independent retail.
- 15,000+
- stores visited
- 10,802
- decision-makers engaged
- 3,996
- orders generated
- 21,978
- cases sold
How PEOPLE connects.
PEOPLE rarely works alone. Combine it with the other engines to win distribution, make it sell, understand what happened and staff the execution.
Related objectives
Frequently asked questions.
- What is managed staffing?
- FOTS sources the people and handles briefing, scheduling, management and reporting, so the team is run for you.
- Do we employ the staff?
- No. Recruitment, management and administration sit with FOTS.
- How do you find the people?
- Through our talent network, including Staff Playbook, our platform for brand activation talent.
- Can teams be dedicated to our brand?
- Yes, teams can be brand-dedicated or shared depending on scale and efficiency.
Talk to us about teams & talent.
Tell us your objective and we'll tell you what we'd do first.