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FeetOnTheStreet.

I want to — Build a sales or campaign team

How to build a field sales or campaign team

Building a field team means recruiting the right people, briefing them properly and managing them daily. FOTS supplies and manages field sales teams, brand ambassadors, promotional and event staff, so you get execution and reporting without building the infrastructure yourself.

The problem.

Hiring, training and managing field staff is slow and expensive, and under-managed teams produce inconsistent execution and unreliable data.

How FOTS solves it.

  1. 01

    Define the role

    We scope the team size, territory coverage and the outcomes it is accountable for.

  2. 02

    Recruit and brief

    People are sourced through our talent network and trained on your brand and objectives.

  3. 03

    Manage day to day

    FOTS handles scheduling, management and quality, so you are not running a field operation.

  4. 04

    Report on outcomes

    Activity and commercial results are reported at store and territory level.

The engines and services involved

Proof.

Jack Link's — Building distribution and driving sales across independent retail.

Read the case study
15,000+
stores visited
10,802
decision-makers engaged
3,996
orders generated
21,978
cases sold

Frequently asked questions.

Do we employ the team?
No. FOTS provides managed teams, so the recruitment, management and administration sit with us.
How quickly can a team be in market?
It depends on size and geography, but our talent network means recruitment is measured in weeks rather than months.
Can the team be brand-dedicated?
Yes. Teams can work exclusively on your brand or be shared where that is more efficient.
How do you keep quality high?
Briefing, field management, visit-level reporting and photographic evidence.

Build a sales or campaign team? Let's talk.

We'll pre-fill your objective so the conversation starts in the right place.

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